Education Desk:
Dhaka, Aug-03,
The University of Liberal Arts Bangladesh
(ULAB)'s Media Studies and Journalism (MSJ) program has recently been
accredited by the Academic Council of the Swiss-based Global Alliance (GA) for
Public Relations and Communication Management.
This accreditation will
allow the students and faculty members to get connected with a network of
academics, professionals, experts, and associations of communication and public
relations from more than 200 countries around the world, according to a press
release. The global capability framework of GA will allow students to prepare
themselves for the global market, it added.
GA President and CEO
Justin Green and GA Delegate-at-large/Academic Council Member Angel Alloza
handed over the accreditation certificate to ULAB’s MSJ Department Head
Professor Jude William R. Genilo.
As part of a series of
events to celebrate the accreditation, the MSJ Department organized a webinar
on July 28. Speaking on the occasion, Justin Green said the certificate is a
testament to the high quality of education at ULAB.
“It will help the ULAB
students and faculty members to get insights about all aspects of public
relations by participating in training, seminars, presentations, and access to
a wealth of resources and materials,” he said.
Meanwhile, Angel Alloza
said that the accreditation process of the GA is very stringent. The Academic
Council of GA gives accreditation on the basis of multiple criteria which
include program objective and learning outcome, program structure, academic
leadership, students’ services, and learning environment.
“We have seen that the
MSJ program has met all the criteria. ULAB has an interdisciplinary,
progressive, and research-intensive orientation. It offers opportunities for
continuing education. The department has the necessary technological resources.
The curriculum is well balanced in theory and practice with active
apprenticeship programs in the various media” he said.
Stating that ULAB is
committed to providing quality graduates for the industry, MSJ Department Head
Professor Jude William R. Genilo said: “We always work hard for making sure
that graduates are ready in such a way as industry needs. We make sure that our
curriculum is aligned with industry manpower requirements.”
Several of ULAB's MSJ
faculty members including Dr Sarkar Barbaq Quarmal, Dr Abdul Kabil Khan, Dr
Moiyen Zalal Chowdhury, Md Aminul Islam, Dilshad Hossain Dodul, Nandita Khan,
Mahmudun Nabi and more were also present at the webinar.
GA for Public Relations
and Communication Management is the confederation of the world's major public
relations and communication management associations and institutions,
representing over 320,000 practitioners and academics around the world. Its
mission is to unify the public relations profession, raise professional
standards all over the world, share knowledge for the benefit of its members
and be the global voice for public relations in the public interest.
Some of the
universities and institutes that have received GA accreditation include LSPR
Communication & Business Institute (Indonesia), Universidad San Martin
de Porres (Peru), European Institute of Communications (Belgium/Ireland),
Chartered Institute of Public Relations (UK) and Public Relations Society of
America (USA). End/Dct/Sma/
